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Welcome

You have a website. You have traffic. Great, now what are your objectives? And what are you tracking? Are you tracking what matters?

Analytics tools today are very "plug and play". They can leave you feeling overwhelmed, unsure if you're using them properly. And if you don't know what you're doing, you're not going to gain much insight from them.

That's where I come in. I've worked with most of software out there, including Google Analytics, Mixpanel, Marketo, Salesforce, KISSmetrics, Optimizely, Clicky and more. I've worked at Google and Optimizely, where I created the Guiders.js library for guided tours.

I can help with your analytics and optimization, whether you're looking for someone to handle continuous improvement with a/b testing or looking for guidance planning the site's analytics.

Contact me for a consultation today.

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Latest projects

Guiders.js

Guiders.js

Guiders.js is a JavaScript library for creating guided tours for websites. Guided tours are highly recommended, since they'll improve your user's first impression, understanding, and retention.

Learn more →